Posts Tagged ‘JOMC’

Reflection: The Secret to Teaching Journalism to Digital Natives

Sunday, May 24th, 2009

A brief story in The News & Observer today notes how journalism education at UNC and Duke are changing. When I spoke with reporter Eric Ferreri a few weeks ago for his story, he asked about the difficulty — and perhaps futility — of teaching “new media” to students who probably can’t remember a world without the Internet.

As Ferreri notes in the story, I think there’s a significant difference between using technology and understanding its social, political and economic implications — just like there’s a difference between driving a car and being able to repair its engine. (This is why it’s still important to teach students HTML.)

The challenge for educators is to get students to begin to reflect in both positive and normative terms about how they communicate in different media environments.

Reflection is a key component in service learning, but it’s also critical to add a level of consciousness to any field that has developed informally and organically. Journalism students don’t need classroom education to BE in the world — they can acquire skills more efficiently just by doing internships. But they do need classroom education in order to EXPLAIN the world and to LEAD it.

Our role as journalism professors in a world where anyone can publish a blog is to develop leadership, not merely train practitioners.

Does the WSJ’s Online Business Strategy Work for Local News?

Friday, April 3rd, 2009

Be niche. Have very high standards. And find some subscribers to buy it

Good advice for future journalists from Alan Murray, the editor of the Wall Street Journal’s Web site, who gave the Park Lecture at UNC’s School of Journalism and Mass Communication on Thursday night. His approach to online journalism certainly sounded right to me, but what I didn’t hear was any hard evidence that would help support my gut instinct.

The biggest question I still have: Is there any business model for high quality local public affairs journalism?

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The N&O and Online Journalism Students

Wednesday, May 7th, 2008

I had nothing to do with it, but I was happy to see three students I had in my Online News Writing and Editing classes this year get a shout out on newsobserver.com for their work this semester with the Under the Dome blog.

That partnership was a great example of what can happen when good students get paired up with a patient, energetic and innovative journalist like Ryan Teague Beckwith, the reporter who minds the blog.