How to Plan an Online News Project

Written by Ryan Thornburg February 6, 2009 8:01 am EST 1 comment

If I had to pick only one difference between the mindset of print and online journalists, it’s the way they plan. Online journalists are more likely to have to collaborate with a large group, they are often working on longer time horizons on products that has longer shelf-lives. They are dealing with lots of smaller moving pieces and have to try to get management approval using static words and images to represent a project that will have a lot of animation and user-driven customization.

So, if you want to work online doing something other than breaking news you have to learn how to plan. In my experience, any online project — from an election returns database to a deadline explainer on the capture of Saddam Hussein — needs six things:

  1. A product concept
  2. A storyboard
  3. Asset management
  4. A clear workflow
  5. A financial budget
  6. A testing and quality assurance procedure
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The Challenge: ROI at the Story Level

Written by Ryan Thornburg September 18, 2008 8:31 am EDT No comments

Disaggregation of traditional news sources such as the daily newspaper is one of the most disruptive forces in journalism right now. And there was more evidence of it’s impact in yesterday’s layoffs at McClatchy Interactive.

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What I'm reading

  • Email… Not “E-mail”: Yahoo Creates Style Guide for Web Content 2010/06/28
  • Open Government Data | National Data Catalog 2010/06/27
  • Google And Twitter Ask Court To Reconsider 'Hot News' 2010/06/24
  • YouTube - Diller Sees Readers Adapting to Paid Online Content: Video 2010/06/22
  • From the "Dollars to Data: Online Financial Tools and Civic Media" workshop on Flickr - Photo Sharing! 2010/06/22

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